Etsy / Online Shop Owner

Job Overview

As an Etsy/Online Shop Owner, you will create, market, and manage an online product business, delivering high‑quality physical or digital items to a global audience via an Etsy shop, a Shopify store, or both.

Responsibilities

  • Produce or source products and create engaging product photography.
  • Write compelling titles, tags, and descriptions to optimize Etsy SEO and drive discovery.
  • Manage inventory, order fulfilment, packaging, and shipping logistics.
  • Provide responsive customer service, collect reviews and referrals, and maintain positive seller ratings.
  • Run targeted advertising (e.g., Etsy Ads) and other marketing activities to build sales velocity.
  • Reinvest profits into additional listings, improved product photography, and marketing experiments.

Qualifications

  • Hands‑on experience with product photography or design, with a strong portfolio or demonstrable track record.
  • Proficiency in Etsy SEO and the use of keyword research tools such as EverBee or Marmalead.
  • Ability to manage inventory, handle shipping protocols, and maintain accurate records.
  • Strong communication skills and a customer‑first mindset.
  • Self‑motivated, entrepreneurial spirit, and the capacity to work independently from a home‑based setting.
  • Understanding of UK tax and regulatory requirements for self‑employment, including HMRC registration, UTR, VAT thresholds, and distance‑selling regulations.

Benefits & Work Environment

This is a self‑employed role with complete flexibility to structure your day. You will operate from home, setting your own hours and managing all aspects of the business, from production to marketing.

Legal & Compliance

As a self‑employed seller you must register with HMRC, obtain a UTR, manage VAT if turnover exceeds £90,000, and comply with distance‑selling regulations and customs/IOSS requirements for EU sales.

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