Senior Performance Marketer, Full Remote – UK

Job Description:

  • Lead one or two paid acquisition channels, with potential to expand scope based on performance
  • Contribute to scalable acquisition funnels and iterate toward aggressive growth targets
  • Run high-velocity tests of creatives, audiences, and placements to improve CAC and LTV
  • Monitor performance daily using Voluum, GA4, and internal dashboards
  • Analyze CPA, ROAS, retention, and cohort behavior to drive decisions
  • Build and maintain reporting frameworks for strategic and tactical decisions
  • Own creative briefing, defining hooks, formats, and angles from performance patterns
  • Collaborate with content and product teams on high-converting landing pages
  • Implement systems to reduce creative fatigue and increase testing speed
  • Build relationships with traffic sources and negotiate premium placements and custom deals
  • Explore new acquisition opportunities and establish internal evaluation criteria
  • Adapt strategy to platform rules, algorithm shifts, and ecosystem changes
  • Identify automation opportunities in acquisition processes and internal tools
  • Create SOPs, playbooks, and experiment pipelines for efficient campaign scaling
  • Scale existing campaigns to 3x+ budget while maintaining CAC/ROAS goals
  • Help grow the user base from 30M to 100M users in the next 12 months
  • Execute 0-to-1 testing in new channels
  • Improve conversion through landing-page testing and funnel iteration
  • Own creative input and analytical feedback loops
  • Work directly with the CMO

Requirements:

  • 4–10+ years in performance marketing or user acquisition
  • Proven track record managing $300K to $1M+/month in paid media spend
  • Full ownership of campaign execution, results, and optimization
  • Experience with Meta, TikTok, Snapchat, ASA, or native platforms
  • Analytical fluency with GA4, Voluum, tracking setups, and dashboards
  • Strong creative instincts; ability to write briefs, analyze hooks, and iterate quickly
  • Experience optimizing landing pages and funnel conversion
  • Strong communication and collaborative skills
  • Perfectly fluent in English
  • Goal-oriented, ownership and commitment
  • Doer mindset and ability to balance execution, planning, and strategy
  • Obsessive about speed, performance, and iteration
  • Humble, willing to learn, and open to feedback
  • Comfortable advertising products based on uncensored models and content
  • B2B contract arrangement may be required in the country of residence
  • Nice-to-have: exposure to subscription models and CAC/LTV frameworks
  • Nice-to-have: experience in sensitive or regulated verticals such as dating, femtech, or telehealth

Benefits:

  • Bonus may be offered as part of total compensation
  • Fully remote work from anywhere
  • 4 weeks (20 working days) of paid time off per year
  • Annual in-person meetup
  • Monthly allowance of 100 USD for health insurance expenses
  • Unlimited 1:1 sessions with psychologists and lifestyle experts through OpenUp, also available to up to three family members
  • Co-working space budget up to twice per month (35 EUR / 40 USD per visit)
  • Learning budget for courses, books, conferences, events, or certifications
  • Company laptop
  • Monitor budget up to 250 USD
  • Keyboard, mouse, microphone, and headphones budget up to 150 USD
  • Premium access to ChatGPT, Hugging Face, Claude Code, and other necessary AI tools
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